kovald in collaboration with Mediterranean College, organized a workshop based on digital marketing and entrepreneurship. kovald wanted to share a part of its experience to students through an experiential workshop.

The managing director of kovald, Konstantinos Lamaj, spoke about the basic principles of digital marketing. In particular, he discussed the advantages and how digital marketing can help a business in its start-up.

He also displayed which risks are lurking when starting a business and answered many questions of the students of Mediterranean College.

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